rSTAR Technologies

Senior Copywriter

During my time at rSTAR, I collaborated with the marketing and sales teams to create B2C and B2B content for marketing and campaign initiatives that targeted high-impact industries like Manufacturing and Energy/Utilities.

I also wrote original copy and edited existing content for a range of marketing and communication materials that highlighted rSTAR’s industry expertise and the services they provide.

Mediums include LinkedIn (social media, newsletters, InMail, ads), emails (including ABM, newsletters, and webinar), blog, landing pages, and Google Adwords.

LinkedIn

rSTAR Insights for All-Stars Newsletters

How Manufacturers Can Thrive with Digital TransformationDownload
Rebatify: The Next Step in Salesforce Rebate ManagementDownload
CRM Issues Manufacturers Need to Avoid for Digital SuccessDownload
Transform CX to Stay Competitive and Meet Changing Customer ExpectationsDownload

Social Media

Blog

Five Tips for Successful Salesforce Sales Cloud Implementation

Email

rSTAR Insights Monthly Newsletters

rSTAR Insights for Forward-Thinking CompaniesDownload
rSTAR Insights for Energy/UtilitiesDownload
rSTAR Insights for ManufacturersDownload

Landing Pages

Rebatify (edited and co-wrote)Download
Exelon Case Study (edited and co-wrote)Download